Horizons Dental Group is a fictitious company used in a multichannel, 1-to-1 marketing campaign designed to illustrate how XMPie can be executed within the healthcare industry. The campaign demonstrates customer personalization, as well as reminders based on patient visits.
I collaborated with the creative director to determine content and tone. I was in charge of design, layout and image selection/creation, as well as set up for print production.
Services Provided: 1-to-1 Marketing, Graphic Design, Prepress, Print Production
Graphic Descriptions:
1. Patient forms and appointment card
2. Postcards
3. Desk calendar